Google Hotel Ads

Hotel marketing platform to increase visibility and bookings via Google Search and Maps.

By Google Hotel Ads

About this integration

Maximize your property’s direct booking potential by connecting the Lighthouse Booking Engine (formerly powered by Stardekk technology) directly with Google Ads and Google Hotel Ads. This seamless integration places your hotel’s real-time rates and availability front and center on Google Search, Google Maps, and the Google Travel ecosystem. By feeding your direct booking inventory straight into Google's metasearch platform, you can bypass third-party intermediaries and capture high-intent travelers exactly when they are searching for accommodation in your area. This connectivity supports both "Free Booking Links" and paid "Google Hotel Ads" campaigns, ensuring your official site appears alongside OTAs in the rate comparison window. This integration is a critical tool for hospitality businesses aiming to reduce customer acquisition costs and own the guest relationship from the very first click. Instead of paying high commissions to Online Travel Agencies (OTAs), this powerful connection drives traffic directly to your Lighthouse Booking Engine, where you can upsell services and collect valuable guest data. The automated synchronization ensures that the prices displayed on Google always match your booking engine, eliminating rate parity errors and building trust with potential guests. Whether you are a boutique hotel or a large chain, this integration transforms Google from a simple search engine into your most profitable direct distribution channel.

Key Features